July 01, 2004 / MINI Anniunces 2005 MINI Convertible Pricing


MINI USA is pleased to announce the official pricing for the much-anticipated MINI Convertibles which go on sale September 1st, 2004. The MINI Cooper Convertible debuts with a base MSRP of $21,500 while the MINI Cooper S Convertible comes on the scene with a base MSRP of $24,950. These prices include a destination charge of $550.

The MINI Convertibles come standard with a fully automatic power soft top that integrates a unique power sliding sunroof that can be opened and closed at speeds up to 75 miles-per-hour. Additionally, the innovative top design is engineered to maximize available storage. With the top in the up position, the rear portion of the top can be unlatched to hinge upward and expand the opening to the rear cargo area. With the MINI Convertible's standard 50/50 split fold-down rear seats, this clever design allows customers to fit larger items through the boot lid opening into the back.

The top also comes with a heated rear glass window and is available in three distinct colors - black, blue and green. On the subject of colors and customer choice, the MINI Convertibles are available in 12 colors with Hot Orange and Cool Blue exclusive to the convertible models.

A high level of standard safety is built into the MINI Convertibles. In addition the front impact airbags the MINI Convertibles offer side impact airbags that protect the thorax and head of both front passengers in the event of a side impact. Thanks to MINI's design, conceived from the start with both a hardtop and a convertible in mind, the MINI Convertibles are rigid with added structural enhancements to the A-pillars, side door sills and a high-strength, light weight aluminum roll-over bar contoured and integrated with the rear headrests.

A lot of value is standard in the MINI Convertibles at an attractive MSRP. However, the MINI Convertibles also offer a whole host of optional features and equipment to give customers the opportunity to build their own unique MINI Convertible.

In addition to the plethora of stand-alone options available for MINI customers to choose from, popular options are available in reasonably priced and easy to order packages. Both the Premium and Sport packages are available for the MSRP of $1,350 and the Cold Weather package is available for $300.

There is a variety of new interior trim options such as chrome instrument bezels, or body-color dash panels and a chrono gauge cluster. Other options such as navigation system, Harman Kardon sound system and a variety of wheel and upholstery combinations provide customers with a wide range of options to personalize their MINI Convertible.




Text Source - BMW Press Club



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